The Media Industry is facing several challenges. It is Silex Media’s mission to help its customers to benefit from the opportunities these challenges represent:

• more and more content is being created, it needs to be stored efficiently and managed in a way that it can be effectively used and re-used;
• aged analogue equipment needs to be replaced;
• customers need to find ways to gain competitive advantage, save on equipment and labor, and to re-use content;
• the borders of the broadcast market are shifting. Broadcast and other media activities are converging, Telecommunication companies and content aggregators like Yahoo and Google are changing the market;
• introduction of new technologies, like Internet and High Definition as well as pod-casting and broadband connection to mobile phones require a rethinking of business models.