Silex Media Vision

Silex Media's vision is being able to bridge the gap between broadcast and ITby building digital workflows based on an open middleware approach that integrate best-of-breed broadcast and IT components. With this approach, Silex Media can service broadcasters and professional media companies and enables them to face today's broadcast paradigm shift.

Bridging the gap between broadcast and IT

Silex Media's core value-add lies in the combined know-how and experience of both, High Performance Computing Technology as well as traditional Radio and Television Broadcast Technology. Silex Media staff are familiar with and to a great part coming from both worlds as users and are very much used to the workflows and the constraints that the Media Industry is challenged with.

Paradigm shift for broadcasting

We have witnessed multiple phases of change in the Media and Broadcast industry but are convinced the biggest one is right in front of us.
With the democratisation of both production tools as well as broadcasting tools, we have reached a point where potentially everyone can broadcast to anyone - and this not only technically but also commercially viable. This is a challenge to the established content producers, the "traditional content owners", aggregators, the distributors and the broadcasters themselves.

The Media Industry is being transformed by the internet, commodity graphics, audio andediting software and consumer price video and audio recording technology that matches professional standards. In this new world everything will be available to everyone - the business models will change for the ones who will survive. The Media and Broadcast Industry is probably most affected by the "long Tail" phenomenon that Chris Anderson described in an article in the "Wired" magazine that became such an influential business essay.

Silex Media is best positioned to help its existing Broadcast customers prepare for thesenew challenges as well as "new players" to be competitive in this field.